May 16, 2013
|Image by Pietro Zanarini|http://www.flickr.com/photos/zipckr/4688416205|
The following is a segment of a blog post from Pamela Mang that appeared on edge::regenerate. Pamela references the newest book from Daniel Pink, To Sell is Human: The Surprising Truth About Moving Others. In particular she highlights a section on the Pixar formula for storytelling, and how this can help us to frame our change work in engaging ways. I have also found it very helpful for getting people to open their minds to complex initiatives and imagine what it would take to really shift things. This can often be a humbling experience, in positive ways, and can lift up the importance of reaching out to others, taking a holistic approach, and speaking to both hearts and minds . . . Read More
February 8, 2010
My colleagues and I went to see Daniel Pink when he came to speak in Cambridge. We had all read his book “A Whole New Mind- Why Right-Brainers Will Rule The Future,” and found that it gave us a framework and vocabulary to describe what we were finding in our work, which is that we are not only straddling era’s, we are straddling between the sides of our brains. We are discovering that in the work of social change most of the ideas, the data and the numbers are all available to solve many of our most intractable problems. What’s missing in our approach as outlined by Pink in “A Whole New Mind” resides in the right side of our brain: inventiveness; empathy; meaning and our capacity to design our way to wholeness.