Brainswarm Instead of BrainstormApril 1, 2014 3 Comments
The recent barrage against the effectiveness of brainstorming has been a bit hard for those of us who are grounded in the Interaction Method. But evidence matters, doesn’t it? I know that Curtis has talked about the limits of brainstorming a couple of times in this blog.
We have started experimenting with the practice of giving participants some time to think on their own before the brainstorm begins. It certainly is an upgrade.
But as the video above describes it, the idea of “brainswarming” takes the concept even further. In this short video, Dr. Tony McCaffrey outlines a method that I can’t wait to try. I like the idea because it taps my passion for network thinking at its most organic – the moment of the swarm. And I also like it because it addresses the persistent problem of facilitation biasing extroverted thinking.
I’ll let you know how my experiment goes. You let us know if you try it first!